ZoomInfo MarketingOS is a B2B intelligence software. It helps demand generation and marketers target, engage, and convert leads to buyers through good data, insightful orchestration, and personalized engagement across different channels.


Henry Schuck, Jonathan Stern, Michel Decary


The features of ZoomInfo are:

  • Campaign management
  • Audience targeting
  • Multi-channel marketing
  • Competitive analysis
  • Intent data
  • Lead management
  • Data segmentation
  • Analytics
  • Marketing automation
  • CRM integration

ZoomInfo’s pricing system is based on licenses, credit usage, and desired features. It, however, offers a free trial and a free plan



Price Range



Is ZoomInfo easy to use?

ZoomInfo is a well-sought-after database in the market. It is very user-friendly with excellent data accuracy.

What are the best use cases of ZoomInfo?

Sales professionals best use ZoomInfo for contact and company data management to help discover those in the continuously growing B2B buying industry and buyer intent data that helps users find out who is researching related topics.

Does ZoomInfo have a free version?

ZoomInfo has an edition called the ZoomInfo Community Edition, which is free to use.

Is ZoomInfo expensive?

ZoomInfo offers lots of good tools and features. However, Its price can be very high. Although it adopts a quotation pricing system, the software is estimated at $15000 per annum.

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