Taguchi is a digital marketing automation and email marketing software. It helps businesses with channel management, campaign management, performance measurement, and many more from a unified system. Taguchi enables users to personalize, analyze, and automate SMS, email, and web communication for eCommerce operations.


Dean Maidment


Taguchi is an email marketing and marketing automation software. Its features are:

  • List management
  • Auto-responders
  • Landing pages
  • Channel management
  • Dynamic content
  • Subscriber management
  • Segmentation
  • Sales analytics
  • Customizable CTAs
  • AB testing
  • Marketing automation

Taguchi charges a license fee and employs an activity-based approach for pricing.




Is Taguchi easy to use?

Taguchi is a seamless and straightforward software that performs email marketing functions. It eases the complexity of setting up and managing automated communication flows and campaigns with clients.

Does Taguchi support multiple languages?

Taguchi currently only supports the English language.

Who uses Taguchi?

The typical users of Taguchi are small businesses, large enterprises, and mid-size businesses.

What does Taguchi do?

Taguchi is an email marketing software that helps businesses with audience segmentation, campaign creation and management, channel management, performance metrics, and many more within a comprehensive system.

Does Taguchi enable easy integration?

Taguchi easily integrates with other marketing and digital platforms. It offers a comprehensive asymmetrical API that integrates with multiple platforms.

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